More Than a World-Class
Auto Parts Supplier

Businesses who partner with Premium Guard, Inc. as their aftermarket supplier get much more than high-quality automotive filtration products and top-notch customer service. We provide all of the marketing and design support necessary to boost your business growth in the aftermarket.

Tailored Marketing Plans

The PGI marketing team works with customers to develop all of the field sales tools necessary to successfully sell their programs. Whether we’re developing customized, branded point of sale marketing kits, product buyer's guides, program collateral, large format banners, signs, posters, or promotional materials, we do it all. – at no cost to the customer.

ecogard marketing kit by ipc global solutions

Package Design and Management

Sometimes our customers come to us with an established brand and fully developed package artwork. In these cases, we’re the point of contact for print production from start to finish. Our team of designers will handle the set-up of all package die lines, design QA and proof approvals.

Other private label customers come to us with just an idea and need to start from scratch. We work tirelessly with these customers to develop a brand strategy, design artwork, coordinate production with the factory and turn those ideas into reality.

Customer Sales Training Material

With every program that we develop, whether for an established brand or a new private label, there is always a need for sales training as part of the program rollout. Working with Product Development and our in-house Sales Team, PGI Marketing crafts custom training materials in the form of PowerPoint slide decks, incentive flyers, instructional videos and technical service bulletins. We give you all the tools you need to succeed.

A Compelling
Competitive Advantage

Market Leading Late Model Application Coverage

Premium Guard, Inc. is always ahead of the curve in product line management – making us the well-known leader in late model applications. With PGI as your supplier, you can rest assured that you will always have the newest items before your competition.

All Makes – All Models Program

We offer a comprehensive all makes – all models program from a value positioned product line that includes all automotive filtration categories.

USA Based Product Support

Although PGI is a pioneer in the global sourcing of aftermarket auto parts from low-cost regions of the world, we take great pride in our ability to offer world-class product support through our domestic engineering team at our lab in West Bridgewater, Massachusetts.

Premium Guard, Inc. is the industry leader in developing filtration products for new applications before anyone else.

Premium Guard, Inc. supplies a comprehensive wiper blade program with unique marketing support to drive business growth.

PWR Steer’s innovative Installation Ready™ products are designed to improve operational efficiency in the bay.